当前位置:

首页 >

 World News>

 Saucony opens flagship Pioneer Store in London

Saucony opens flagship Pioneer Store in London

2025-06-30

Source:footwearbiz

Author:


Sportswear brand Saucony has opened its first flagship store in London. Located at 4 James Street in Covent Garden, the Saucony Pioneer Store aims to offer a blend of retail and community experience.

The interior design draws on the brand’s heritage, inspired by the river that gave Saucony its name. Flowing architectural elements and textural finishes are intended to create a calming atmosphere, while ceiling installations evoke river boulders and change with the time of day.

The opening featured in-store customisation, interactive treadmill demonstrations, live DJ sets and previews of new collections. Cameron Black, vice president and general manager for Saucony EMEA, said the aim was to create an environment that is “authentic to our Saucony DNA” and “more than just a retail space.”

责任编辑人:樊永红

赶快成为第一个点赞的人吧

收藏:

分享:

0 条评论

是否匿名

查看更多

Copyright 1998-2015 chinaleather.org Inc. All rights reserved

中国皮革协会 版权所有,未经许可不得转载 京ICP备11000851号-1 京公网安备 11010202009378号

地址:北京市西城区西直门外大街18号金贸大厦C2座708室 邮编:100044