Chief executive of high-end footwear brand Santoni, Giuseppe Santoni, hosted a series of one-on-one conversations with customers at the end of June.
Mr Santoni, the son of the brand’s founder, met customers at the company’s showroom on Via Montenapoleone, in Milan’s most famous fashion district, the Quadrilatero. Discussions focused on his vision for the brand’s spring-summer 2026 men’s collection and the story behind it.
There were also live demonstrations from Santoni artisans showing how the shoes in the collection are constructed.
Highlights included Santoni’s use of reverse Goodyear construction. This method allows it to construct shoes with a sole that can be folded in half. It says this ensures a lightweight feel and freedom of movement to give high levels of comfort.